Interactive Spot

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Started ‎03-12-2015 by
Modified ‎08-09-2016 by

Interactive Spot

by Community Manager on ‎03-12-2015 08:17 AM - edited on ‎08-09-2016 01:42 AM by Ooyalan (433 Views)

Interactive spot ads are video ads that appear as pre-rolls, mid-rolls or post-rolls and offer more functionality; a roll-­up reminder bar is displayed after the ad has ended, and video starts playing. The viewer can click on the bar to bring back either the same advertising message or a new, follow-­up message. If there are multiple interactive ads in an ad break the user may flip between the reminder bars to engage any interactive spot ad.

 

This can be used to present a short teaser to start with, and when the user later clicks on the reminder bar, they can be presented with a longer, full-length trailer.