In the past, selecting the Twitter button from the share options would open a tweet box with a shortened url. Now the full Ooyala url is displayed. What has changed?
Due to Twitter policies, we are required to let Twitter use their own URL shortener. The following link explains how the Twitter URL shortener works, and explains that regardless of the URL size, it will always be set to 22. https://support.twitter.com/articles/344713-preguntas-frecuentes-sobre-el-servicio-de-enlaces-de-twitter-http-t-co
Note that the shortening process starts when you submit the tweet from your tweet box.