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11-26-2018 11:58 PM
I'm currently running most programmatic activity through a single DSP but their built-in ad server just isn't cutting it. Looking for third-party solutions to perform more effective:
(1) creative A/B testing
(2) incrementality testing
(3) ad serving
Currently looking at a handful of CMPs (Thunder, Celtra, Flashtalking, etc) but am wondering if I can get away with using a simple ad server instead? Would appreciate any tips on what to look for, pros and cons, etc. Thanks!
11-27-2018 12:38 AM
Thanks for reaching out to us.
Could you let us know if you have tried using our Pulse ad server earlier? In case not, are you interested in using our ad server?
11-30-2018 09:48 AM - edited 11-30-2018 09:51 AM